I’M CHEFEL, A.K.A. EL CHEF

A Brazilian creative, director and visual artist currently working as an ACD in Mexico.

With over 14 years of creative expertise (including +7 years in leadership roles), I've played a pivotal role in conceiving and executing significant On/Off & Integrated Ad Campaigns for renowned brands in both Brazil and Mexico.

I love to brainstorm as much I love to art, and I’m as thirsty for writing as I’m for photography.

Translating this thought to the advertising world, it means I create, I write and I art. 

Creative Direction & Art Skills:

• 14+ years of Ad Agencies Experience

• Digital / Traditional / 360 Advertising (no lines limitations)

• Facebook Blueprint - Certified Creative Strategy Professional

• TikTok for Business - Certified Cap University

• Film and Photography Direction

• Art Crafter and Detail Oriented

• Typography Enthusiast

• 3D&2D illustration

• Motion Graphics

• and more…

At last, a little bit of my personal side: I'm a dog’s father, tattoo lover and motorcycle devotee. I also love to paint artworks and design decor+fashion items.

Currently:

ACD at VMLY&R, MX

Previously:

Art Lead at Grey, MX

CD at Orange+, MX

ACD at BBDO, MX

Sr AD at Ogilvy, MX

Sr AD at SunsetDDB, BR

Sr AD at Agência WE, BR

Jr AD at W/McCann, BR

Art Assistant at McCann, BR

Awards l Honors:

2x Bronze + Silver Circulo Creativo (2024)

Bronze Effie Epura Water (2021)

Silver Effie Epura Water (2020)

Shortlist Young Lions Digital (MX 2018)

Shortlist Young Lions Design (BR 2014)

Languages:

English (Proficient)

Spanish (Proficient)

Portuguese (Native)

Education:

Miami Ad School (ESPM)

Creative Art Direction

Get in touch: christopherchefel@gmail.com

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