HELLO
HOLA
OLÁ :)
I’M CHEFEL, A.K.A. EL CHEF
A Brazilian creative, director and visual artist currently working as an ACD in Mexico.
With over 14 years of creative expertise (including +7 years in leadership roles), I've played a pivotal role in conceiving and executing significant On/Off & Integrated Ad Campaigns for renowned brands in both Brazil and Mexico.
I love to brainstorm as much I love to art, and I’m as thirsty for writing as I’m for photography.
Translating this thought to the advertising world, it means I create, I write and I art.
Creative Direction & Art Skills:
14+ years of Ad Agencies Experience
Digital / Traditional / 360 Advertising (no lines limitations)
Facebook Blueprint - Certified Creative Strategy Professional
TikTok for Business - Certified Cap University
Film and Photography Direction
Art Crafter and Detail Oriented
Typography Enthusiast
3D&2D illustration
Motion Graphics
and more…
At last, a little bit of my personal side: I'm a dog’s father, tattoo lover and motorcycle devotee. I also love to paint artworks and design decor+fashion items.
Currently:
ACD at VMLY&R, MX
Previously:
Art Lead at Grey, MX
CD at Orange+, MX
ACD at BBDO, MX
Sr AD at Ogilvy, MX
Sr AD at SunsetDDB, BR
Sr AD at Agência WE, BR
Jr AD at W/McCann, BR
Art Assistant at McCann, BR
Awards l Honors:
2x Bronze + Silver Circulo Creativo (2024)
Bronze Effie Epura Water (2021)
Silver Effie Epura Water (2020)
Shortlist Young Lions Digital (MX 2018)
Shortlist Young Lions Design (BR 2014)
Languages:
English (Proficient)
Spanish (Proficient)
Portuguese (Native)
Education:
Miami Ad School (ESPM)
Creative Art Direction
Get in touch: christopherchefel@gmail.com